Case Studies - Excelsior Limitless Marketing

From No-Shows to Fully Booked —

See the Results for Dental Specialists

Real-world transformations powered by proven, specialist-built patient acquisition systems.

A comprehensive transformation that took a struggling dental practice from 2-3 appointments per week to a fully booked schedule with a waitlist.

Challenge

A dental clinic approached us struggling to keep their appointment calendar consistently full. While they had a loyal base of patients, new client acquisition was sporadic and unpredictable. They had never invested in digital advertising and lacked an online system to attract high-quality leads in a structured, cost-effective manner.

Solution

We launched multiple Facebook campaigns focused on different patient needs—routine cleanings, emergency dental care, and cosmetic procedures. Each campaign used tailored messaging, custom visuals, and audience segmentation to connect with users based on their specific dental concerns. Our team also implemented lead forms integrated with follow-up systems to ensure quick response times and high engagement.

Result

After one month of running multiple campaigns, the clinic experienced a strong influx of leads that helped stabilize their appointment bookings: Total Ad Spend: $2,436.66, Total Leads: 235, Average Cost Per Lead: $10.36. This outcome proved that even with a modest budget, strategic digital advertising could transform the clinic's lead generation and help them build a predictable patient flow.

"The automation system completely transformed our patient acquisition. We went from struggling to book appointments to having a waitlist."
— Dr. Sarah Martinez

A targeted Facebook advertising campaign that dramatically improved local visibility and patient acquisition for this premium orthodontics practice.

Challenge

A growing dental clinic had been relying on referrals and occasional walk-ins but lacked a predictable system to attract new patients. Despite offering competitive services, they were not reaching their full potential in terms of patient volume. Their main concern was creating a sustainable lead flow without overextending their budget.

Solution

We developed a long-term Facebook ad strategy divided into two distinct campaigns—one aimed at promoting general dental checkups and another focused on high-ticket services like implants and cosmetic procedures. Each campaign was tailored with unique copy, creatives, and audience targeting, ensuring we reached the right people at the right time. We regularly tested and refined our ads, optimizing for better performance over the 2-month span. Our team also implemented a clear lead capture and follow-up process to maximize conversion.

Result

Over the course of just over two months, the clinic saw remarkable improvements in lead volume and consistency: Total Ad Spend: $7,857.89, Total Leads Generated: 367, Average Cost Per Lead: $21.41. This level of performance gave the clinic a steady stream of qualified leads and empowered them to scale their operations with confidence.

"Our practice visibility skyrocketed. The targeted campaigns brought in exactly the patients we wanted to serve."
— Dr. Michael Chen

A reputation management and follow-up automation system that transformed website visitors into loyal patients with industry-leading conversion rates.

Challenge

A premium dental clinic specializing in implants and cosmetic procedures was struggling to generate consistent inquiries despite having strong in-clinic service delivery. Their marketing had been mostly word-of-mouth, and they were not reaching cold audiences at scale. The challenge was to position their high-value treatments in front of the right prospects who were early in their decision-making journey.

Solution

Our team designed a top-of-funnel strategy focused on brand awareness, education, and soft conversion. We launched two Facebook campaigns targeting users showing interest in dental care but not yet ready to book. Each ad offered value-driven content—such as smile makeover guides and patient testimonials—to build trust before pitching services. Advanced audience targeting and continuous ad testing helped us refine engagement throughout the campaign.

Result

Over the course of one month, the campaigns successfully funneled in leads with clear buying intent, despite operating at the top of the sales journey: Total Ad Spend: $5,824.75, Total Leads: 82, Average Cost Per Lead: $71.03. While the CPL was higher due to targeting colder audiences, the quality of leads was significantly improved, leading to better conversion potential and higher-value treatment bookings.

"The follow-up system is incredible. Patients who used to slip through the cracks now become loyal customers."
— Dr. Lisa Thompson

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